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Choco-Not! FSA Alerts on Bitter Reality of Fake Chocolate Bars

The Food Standards Agency (FSA) has issued a warning about the sale of counterfeit branded chocolate bars following reports of unsafe products in Nottinghamshire. Tina Potter, Head of Incidents at the FSA, cautioned consumers against purchasing these fake items, especially with Christmas approaching.

Reports indicate that fake chocolate brands like Wonka and Prime bars are circulating in the market. These products may not comply with food safety regulations, including hygiene, labeling, and traceability laws.

Last year, counterfeit Wonka Bars containing undisclosed allergens were pulled from shelves, highlighting the potential dangers for individuals with food allergies or intolerances.

The FSA is collaborating with Trading Standards to address this issue and protect consumers.

Consumers are advised to be vigilant. Reliable sellers are less likely to offer counterfeit goods and overly attractive deals should be treated with suspicion.

Fake Prime Chocolate Bar

Prime Bars: Prime makes drinks and they have told the FSA that they have not manufactured any Prime-branded foods. If you see these, they are fake and they may be unsafe.

Fake Wonka Bar

Wonka Bars: If you see a Wonka bar in a shop, online or on a market stall, it will not be the real thing. The ingredients list might not be correct, and allergen labels may not have been applied correctly.

Consumers should report any suspicious products to their Local Authority.

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